What drew you to padel, and how did your journey with World Padel Academy begin? I was first introduced to padel through close family friends, and what began as a casual interest quickly transformed into a genuine passion. The sport’s energy, strategy, and sense of community resonated deeply with me. World Padel Academy, being a […]
Category: TOPICS
Coaching Spotlight: (Dr.) Ilham Musayev, ICF-PCC | PMP®
Tell us about yourself and what it is you currently do I am a visionary executive coach and business transformation professional with over 30 years in the global energy and leadership space. Along with my oil and gas experience, I mentor and coach executives in leading international firms. I am certified by International Coaching Federation […]
Thriving Beyond Control
Today, there are countless hacks, tools, and techniques promising to help us reclaim control—breathwork, yoga, art therapy, sound healing, EFT, hypnotherapy, ice baths, tiny micro-exercises—all claiming to regulate your nervous system. After trying so many myself, and learning through coaching, NLP, and breathwork, I can confirm: keeping your body relaxed and out of survival mode […]
Identity as the New Perimeter: Protecting the Modern Enterprise
The first time it really clicked for me was during an app-onboarding sprint: half the “users” weren’t employees. We had contractors, service accounts, APIs calling other APIs, and data living across SaaS and GCP. A network firewall didn’t help much there. What actually decided whether something was safe (or scary) was identity, who or what […]
Dollar Eases Before Central Bank Bonanza: Key Insights for Investors & the Middle East
In a week packed with central bank meetings, including that of the U.S. Federal Reserve, the dollar has softened slightly. Markets are eyeing not only what the Fed will do, but the signals it sends, especially through its projections, or “dot plot,” for future rate moves. For investors and businesses alike, particularly in the Middle […]
The Rise of Autonomous Commerce: How AI is Redefining Procurement in the Digital Age
If you’ve ever been on the receiving end of B2B procurement, you know the drill: a Google search to find potential suppliers, then a tedious back-and-forth to see if they meet your needs, only to be hit with an Excel sheet bloated with tens of thousands of SKUs—most of which don’t even apply. From there, […]
Sound That Sells: Why Sonic Branding Is the Next Big Move for SMEs and Creators
What Is Sonic Branding? If branding is how people recognize your business visually, sonic branding is how they remember you emotionally. Think of the Netflix “ta-dum,” the Intel chime, or the satisfying snap of a Coca-Cola bottle opening. These aren’t just sounds — they’re experiences. They connect instantly. They stick. And they say something powerful […]
Entrepreneur Spotlight: Sarit Shefer
Tell us about yourself and what it is you currently do As a qualified Personal Stylist, I help busy women regain their confidence, rediscover their unique style and feel amazing in the body they have now. I style women of all body types and am passionate about helping busy women be the best version of themselves […]
Entrepreneurship Without Borders: How to Succeed When Building a Business in a New Culture
Expanding or relocating a business to a country with a very different culture and business environment is both exciting and challenging. On one side, new opportunities, markets, and networks emerge; on the other, unfamiliar rules, cultural gaps, and hidden complexities can slow down progress. In my work supporting entrepreneurs and investors across borders, I’ve seen […]
Female Founder Spotlight: Sara Rana, Aprikos Venture
Tell us about yourself and your background My name is Sara Rana. I was born and raised in Oslo, Norway, to parents who immigrated from Pakistan in the 1970s. I hold a Master’s degree in Computer Science from the University of Oslo. After graduation, I spent eight years working for Kripos (the Norwegian National Criminal […]










