Digital transformation has become a ubiquitous term in today’s business lexicon, but its meaning can differ significantly from one organization to another. While it broadly refers to the integration of digital technology into all areas of a business, fundamentally altering how you operate and deliver value to customers and stakeholders, the specifics of this transformation […]
Tell us about yourself and what it is that you do. For over 30 years, I’ve dedicated my life to working as a therapist – helping clients, including international superstars, CEOs, and Olympic athletes, using my unique method, Rapid Transformational Therapy® (RTT®). RTT is powerful because, unlike traditional therapies, it goes straight to the root […]
When I launched Budgie PR as an independent PR consultancy in 2022, the first goal was to find a way to work in the PR industry without compromising my integrity. Unfortunately, our industry has quite a checkered reputation. Many PR firms make false promises to win new business, both in terms of media coverage and […]
Alright, picture this: You’ve just created the most eye-catching logo ever. It’s sleek, it’s modern, it’s everything you dreamed of, but here’s the thing– without a solid brand identity backing it up, that gorgeous logo might as well be a design with no purpose! I understand how it is when you’re starting off your business […]
Tell us about yourself and Book Brilliance Publishing I am an award-winning publisher, international best-selling author, master coach, and speaker with an invaluable 25-year background in education that provides me with the expertise and skills to support business owners to write, publish, and grow their businesses beyond their books. Being and knowing how to create […]
Tell us about TishTash. What is the mission of TishTash? How do you help entrepreneurs and business leaders? The mission of TishTash is to bring world-class marketing to brands in the GCC. We are dedicated to crafting stories that connect with audiences and bring our clients’ success. We are also on a mission to provide […]
Tell us about yourself and your background My name is Mohammad Shaban, and I have spent over two decades working in the public relations and media industry. My background spans multiple roles within communication, from media relations to digital marketing and content distribution. Throughout my career, I’ve always been driven by a passion for connecting […]
Tell us about yourself, your background, your journey to founding SOAR PR, and your current role I’ve always been passionate about helping brands and their founders thrive through creative and authentic communication strategies. At every stage of my career—from corporate communications to brand building and PR—it has always come down to storytelling and forging meaningful […]
Tell us about yourself, your background and your journey to your role at ChangeLabs I was born in Cairo to Egyptian parents but grew up in Belgium, Switzerland, and the United States. My dad was a pharmaceutical executive and we moved often, so we left Egypt when I was just a 1 year old. I […]
As a sole founder, one cannot avoid coming across numerous occasions where the stakes are high, there is a diverse audience with different needs, wants and expectations and opinions differ, and the emotions are running high. Some regular examples in a business could be making a final call on a strategy, or making a critical […]
