Composure Media specialises in training women in public speaking. The founders Luisa Baldini and Louisa Preston are former BBC News journalists who have drawn on their experience of broadcasting live to millions of people to establish Composure Media. They teach strategies and techniques to help individuals communicate confidently and connect with their target audiences, with […]
It all comes down to the message That’s the difference between you and every other coaching or financial services industry in the region. How you communicate your story, your journey, and your genuine connection to your ideal customer. And what this ultimately translates into is trust. With hundreds of thousands of businesses expected to open […]
AI is changing the rules of the tech game at breakneck speed. Every day, we see new tools and platforms emerge—like Replit and Cursor—that make building software products radically simpler. Code generation, bug fixing, and even complex tasks can now be handled by AI “agents” with relative ease. In this new world, it’s no longer […]
The third time my head went under, it dawned on me that this may well be my final night on earth. And my final night on this earth would be shared with a Russian billionaire, a canopy of stars elevated far above me, and the dozens of rats scampering along the banks of the Seine. […]
Gone are the days when seasonal marketing meant simply plastering festive imagery across products and hoping for the best. Today, we’re seeing a sophisticated integration of digital experiences that transform packaging into an interactive marketing channel. The traditional marketing calendar – from Halloween to Christmas, Back to School to Easter – is being reimagined through […]
Why Personal Development Books Make Great Page-Turners The personal development genre has been a cornerstone of the publishing industry for decades, yet its appeal continues to grow, particularly in business and coaching circles. In the Middle East, where entrepreneurship is booming and coaching is gaining momentum, personal development books are more relevant than ever. These […]
Tell us about yourself and your background My educational background is in finance, but I have been working in the events industry since 2008, specifically in event management. I have developed a genuine passion for bringing people together through events. I love seeing everything come together, especially watching visitors and exhibitors connect and engage. For […]
Tell us about yourself, your background and your journey to your current role as CEO at Officium Management. My journey began in consulting, where I developed a passion for understanding business challenges and devising impactful strategies. This early foundation led me to Procter & Gamble, where I spent several years refining my expertise in brand […]
With over 18 years of experience in international business, tourism marketing, and development, Lotfy has successfully executed strategic marketing and tourism initiatives for Singapore, Malaysia, and the UAE. He has led impactful campaigns to promote various destinations targeting markets across the GCC, Middle East, UK, Europe, Africa, Russia, and the CIS. As a certified trainer […]
What exactly is KNOW Creative? KNOW Creative is a branding and creative consultancy that specializes in combining expertise across branding, strategy, production, and motion graphics to deliver innovative and cohesive brand experiences. The agency is driven by a passion for creative excellence, working collaboratively with clients to craft bold, impactful solutions that inspire action and […]
