When leading a group training session, what do you do to break the ice at the beginning of the day to get participants actively involved and in the right frame of mind for learning? Tip 1: On the first day make sure your icebreaker activity involves self-introductions. A great question to ask is: Share a […]
The beauty industry, a vibrant fusion of culture and commerce, stands at the crossroads of tradition and innovation. As a co-founder of FC Beauty, my journey in introducing Korean beauty brands to the Middle Eastern market has been an enlightening experience in blending diverse beauty cultures. This case study delves into the strategies and insights […]
Tell us about yourselves, where did you connect and what made you found SupperClub Middle East? Muna and I crossed paths at a global e-commerce in 2012 here in UAE. Our connection sparked when I hired Muna to handle sales. The interesting part is, it all began with a casual challenge – I asked Muna […]
Sarmistha Mitra is Founder and CEO of The Wellbeing Sanctuary, a haven dedicated to guiding individuals on transformative journeys towards wellbeing. The center provides an array of holistic healing approaches to restore equilibrium on physical, spiritual, and emotional levels, fostering optimal health through natural means. After entering a new phase of life as a mother […]
Implementation of Cluster-based Learning Plans in a Lighting Equipment Manufacturing company. Background: The organization being referred to is a large manufacturer of electronic products for the lighting industry. Started in the early 1990s, the company has scaled and diversified very quickly, especially in the last decade. With a workforce of about 5000 spread across multiple […]
I interviewed Samer Abdel Kader, Head of SEI Investments Middle East on their latest advances in End of Service Benefits, an important strategy to research in order to recruit and retain employees. Tell us your name and what you do I joined SEI Investments back in April 2013 and I am currently heading the firm’s […]
Talent Management is an interesting subject to explore today more than yesterday! Ever since the study of McKinsey in the late 1990’s & the subsequent “The War for Talent” by Ed Michaels, Helen Handfield-Jones and Beth Axelrod, this topic has been a hit over the last decade. However, are we exerting enough efforts to benefit from […]
In the roughly 30 years since the first commercial internet browser was created, “being digital” has become the mantra for business survival. Digital efforts have been proliferating greatly as companies work to catch up with technological innovation—and COVID-19 massively accelerated the pace. Yet, despite having put so much energy and investment into digitizing, most companies […]
Tell us about yourself and your background and your journey to founding UniHawk. I always wanted to travel outside of India to study overseas. Taking up a job at a call-centre to overcome the financial challenges, while at the same time honing my English language skills, I earned a scholarship to pursue my higher studies […]
Customer engagement and retention specialist WebEngage has released a case study, shedding light on strategies and technologies that enabled the global travel marketplace Wego to achieve an outstanding conversion rate. Wego has registered a 20X increase in email open rates and 27,000 unique conversions every day. These figures have significant implications for the travel industry, […]
