Kantar, the world’s leading data-driven analytics and brand consulting company reveals the trends and recalibrations at play in the global media industry and its expert predictions for this year. KeeratDhillon, Associate Director & Media Effectiveness Measurement Lead,MENA, for Kantar’s Insights Division comments:“The media landscape has always been dynamic, with the pandemic further fueling all the change. […]
Beauty and e-commerce have historically gone hand-in-hand, making it easier for customers to purchase products online without having to step foot in a store, and for both luxury and drugstore brands to increase their outreach and market to potential customers. The global cosmetics and skincare market was valued at USD 129.23 billion in 2020, and […]
Artificial Intelligence (AI) and Machine Learning technologies will have the biggest impact on the real estate sector, according to the annual real estate tech survey conducted by DAMAC. The survey was conducted within the DAMAC Group, with nearly 90% of respondents from the Information Technology department and the remaining from the business excellence, data & analytics […]
Vehicle electrification is one of the greatest developments in the automotive sector. Increasing apprehension about environmental fortification has prompted the research that greatly propelled the electric mobility around the globe. Vehicle-to-grid (V2G) is a technology that permits energy to be pushed back from the battery of an electric vehicle to the power grid. It is […]
In Expo 2020 Dubai, UAE, Columbia Pavilion seeks new technologies to timely analyze their audience preference via passenger flow data, accurate statistics on the booth popularity and real-time occupancy. They have recently cooperated with OP Retail to apply the people counting solution for their exhibition. The Solution OP Retail has deployed in Columbia Pavilion, Expo2020 […]
Alvin, a Kenyan mobile app that uses gamified finance, automated budgeting, and location-triggered notifications to help users spend smarter, save more, and pay down debt, has secured $740,000 in pre-seed funding led by led by Ingressive Capital with participation with participation from Tahseen Consulting and leading angel investors like Paystack’s cofounder and Chief Executive Officer Shola Akinlade. […]
The Middle East Psychology Association (MEPA) has launched a new Division in positive psychology to provide a regional platform for research and knowledge exchange in the specialized discipline. The Division was inaugurated with a virtual launch event led by Dr. Louise Lambert, President of the new Division and Associate Professor of psychology at Canadian University […]
Global E-shopping platforms study investing in Egyptian food sector E-Commerce in Egypt is expected to increase by 30% by end of 2022, a report made by BOOST for Consultations said. In this regard, CEO of BOOST Sherif Makhlouf noted the development of e-commerce in Egypt requires legalizing new attractive laws given that the volume of […]
The Asia & Middle East polyolefin catalyst market was valued at US$ 1 Bn in 2018 and is anticipated to expand at a CAGR of ~6% during the forecast period. Among product types, the Ziegler–Natta segment dominated the Asia & Middle East polyolefin catalyst market in 2018. This can be primarily ascribed to high usage of catalysts in the production of both polyethylene […]
Expo 2020 Dubai has recorded 8,958,132 visits during its first three months, boosted by a slate of spectacular events across the December festive season and with more world-class sport, music and cultural performances expected in the second half of its six-month run. From October to December 2021, Expo hosted a total of 8,902 government leaders, including […]
